Blog.

Insights and updates from the team.

Insurance is broken.

When you pay for a service that is supposed to make life easier, it's really annoying when it doesn't. Charlotte's recent experience making an insurance claim demonstrated the industry still has some basic CX issues.

Our three takeaways from Apple's Worldwide Developers Conference

Apple's WWDC 2018 event has been running this week. It is a platform for announcing their latest operating systems and for engaging with the developer community. Douglas has been keeping an eye on news from the event and has summarised his three key takeaways.

What my three year old taught me about UX

The 5 whys and finding the route cause.

Voice UX, the intelligence behind Machine Learning

In the world of Artificial Intelligence (AI), Robotics and voice activated devices, one of the challenges we face is how to encourage brand engagement or facilitate valuable information exchange with a Wi-Fi enabled speaker in the corner of your living room or the built-in voicebox of a lifelike robot.

Choosing the right space for your five-day design sprint

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